PRIVACY POLICY

888 Beauty LLC | Chardé Smith Beauty & Triple Eight Creative

Last Updated: March 2025

This Privacy Policy applies to all websites, digital properties, and services operated under 888 Beauty LLC, including the Chardé Smith Beauty brand and Triple Eight Creative. By using any of our websites, signing up for our email lists, booking services, or taking any of our quizzes, you agree to the terms outlined in this policy.


1. Who We Are

Business Legal Name: 888 Beauty LLC

Brands Covered: Chardé Smith Beauty, Triple Eight Creative

Contact Email: charde@tripleeightcreative.com

Website Platform: Squarespace


2. What Data We Collect

We collect the following types of personal information:


2a. Information You Provide Directly

  • Full name

  • Email address

  • Phone number (if provided during booking)

  • Quiz responses submitted through the Signature Glam Test

  • Inquiry or contact form submissions

  • Membership tier selection (Inner Circle, Client Pro, or Business)


2b. Information Collected Automatically

  • IP address

  • Browser type and device information

  • Pages visited and time spent on site

  • Referring URLs

  • Cookie data (see Section 7)

2c. Information Collected Through Third-Party Tools

  • Booking details including appointment type, date, time, and any intake notes collected via Acuity Scheduling

  • Email engagement data (opens, clicks, unsubscribes) collected via Mailchimp

3. How We Use Your Data

We use the data we collect for the following purposes:

  • To process and confirm bookings made through Acuity Scheduling

  • To send you emails you signed up for, including the Inner Circle newsletter, promotional offers, and membership communications via Mailchimp

  • To enroll you in the appropriate email sequence based on your Signature Glam Test quiz results

  • To segment and personalize our email marketing based on your membership tier (Inner Circle, Client Pro, Business)

  • To respond to inquiries submitted through our contact forms

  • To improve our website and services using anonymized analytics data

  • To comply with legal obligations


We do not sell your data. We do not use your information for purposes beyond what is listed above without your explicit consent.

4. Third-Party Services We Use

We share your data with the following third-party platforms solely for the purposes described above. Each of these platforms has their own privacy policy that governs how they handle your data:

Squarespace

Our website is hosted on Squarespace. Squarespace collects basic analytics and technical data. Privacy policy: squarespace.com/privacy

Mailchimp (by Intuit)

We use Mailchimp to manage our email list, send newsletters, and deliver automated email sequences triggered by quiz completions and membership sign-ups. Mailchimp stores your email address, name, and engagement data on our behalf. Privacy policy: mailchimp.com/legal/privacy


Acuity Scheduling (by Squarespace)

We use Acuity to manage appointment bookings. When you book a service, Acuity collects your name, email, phone number, and any intake form responses. Privacy policy: acuityscheduling.com/privacy-policy


We do not authorize any of these third parties to use your personal data for their own marketing purposes.


5. The Signature Glam Test Quiz

When you complete the Signature Glam Test on our website, the following occurs:

  • Your quiz responses are used to generate your personalized results

  • Your email address is collected and used to enroll you in the Inner Circle, our free membership tier

  • Your results and email address are transmitted to Mailchimp, which triggers an automated welcome email sequence

  • Your quiz responses may be used in aggregate (never individually identified) to improve our quiz content and service offerings


By completing the quiz and submitting your email, you are opting into our Inner Circle email list. You can unsubscribe at any time using the link at the bottom of any email we send.


6. Membership Tiers & Communications

888 Beauty LLC offers three membership tiers: Inner Circle (free), Client Pro, and Business. Your tier determines which email communications you receive. Each tier has its own email list segment within Mailchimp. You may receive:

  • Welcome sequences specific to your tier

  • Exclusive offers, content, or resources relevant to your membership level

  • Updates about products, services, or events from Chardé Smith Beauty and/or Triple Eight Creative


You can opt out of any tier communications at any time via the unsubscribe link in any email.


7. Cookies

Our website uses cookies — small files stored on your device that help us understand how you use our site. Cookies are used for:

  • Site analytics and visitor behavior tracking (via Squarespace Analytics)

  • Remembering your preferences and session information

  • Enabling embedded third-party tools like Acuity booking widgets


By continuing to use our website, you consent to the use of cookies. You can disable cookies in your browser settings at any time, though some features of the site may not function properly if you do.


8. Data Storage & Security

Your personal data is stored securely through our third-party platforms (Squarespace, Mailchimp, Acuity). We take reasonable precautions to protect your information, including:

  • Using password-protected accounts to access all platforms that store your data

  • Limiting access to your data to only those necessary to operate our business

  • Using platforms that maintain their own industry-standard security protocols


However, no digital transmission or storage system is 100% secure. By using our services, you acknowledge this risk.


9. Data Retention

We retain your personal data for as long as necessary to provide you with our services. Specifically:

  • Email subscribers: retained until you unsubscribe or request deletion

  • Booking records: retained for a minimum of 3 years for business and tax record purposes

  • Quiz response data: retained for as long as your email subscription is active


10. Your Rights

You have the right to:

  • Request access to the personal data we hold about you

  • Request correction of inaccurate information

  • Request deletion of your personal data (subject to legal retention obligations)

  • Opt out of marketing communications at any time

To exercise any of these rights, email us at charde@tripleeightcreative.com with the subject line "Privacy Request." We will respond within 30 days.


11. California Residents (CCPA)

If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA):

  • The right to know what personal information we collect, use, and share

  • The right to delete your personal information

  • The right to opt out of the sale of your personal information — note: we do not sell your data

  • The right to non-discrimination for exercising your privacy rights


To submit a CCPA request, contact us at charde@tripleeightcreative.com with the subject line "CCPA Request."


12. Children's Privacy

Our services are not directed to individuals under the age of 13. We do not knowingly collect personal data from children. If you believe we have collected information from a minor, contact us immediately at charde@tripleeightcreative.com and we will delete it promptly.


13. Changes to This Policy

We may update this Privacy Policy from time to time. When we do, we will update the "Last Updated" date at the top of this page. Your continued use of our website or services after any changes constitutes your acceptance of the revised policy. We encourage you to review this page periodically.


14. Contact Us

If you have any questions about this Privacy Policy or how we handle your data, reach out to us:


888 Beauty LLC

Email: charde@tripleeightcreative.com

This policy covers all digital properties under 888 Beauty LLC, including Chardé Smith Beauty and Triple Eight Creative.